Unlock the power of social media with our Social Media Marketing Course!
Whether you’re looking to grow your business, build a personal brand, or gain expertise in the digital world, this course is your gateway to success. Learn the latest strategies, tools, and techniques to engage your audience, boost your online presence, and drive real results. Perfect for beginners and experienced marketers alike, our comprehensive curriculum will give you the edge you need in today’s competitive market.
Start now and transform your social media skills into real influence!
Requirements for Enrollment:
- Basic computer and internet skills.
- Access to a laptop or desktop computer with internet connectivity.
- Willingness to learn and apply new strategies in social media.
Curriculum
- 10 Sections
- 56 Lessons
- 8 Weeks
Expand all sectionsCollapse all sections
- Module 012
- Module 025
- Module 034
- Module 044
- Module 054
- Module 065
- Module 0710
- 7.1FACEBOOK MARKETING
- 7.2OVERVIEW OF FACEBOOK’S USER BASE AND DEMOGRAPHICS
- 7.3SETTING UP A PROFESSIONAL FACEBOOK BUSINESS PAGE
- 7.4OPTIMIZING PAGE SETTINGS, INCLUDING PROFILE PICTURE, COVER PHOTO, AND BUSINESS INFORMATION
- 7.5INTRODUCTION TO FACEBOOK ADS MANAGER AND ITS FEATURES
- 7.6SETTING UP FACEBOOK AD CAMPAIGNS AND AD OBJECTIVES
- 7.7TARGETING SPECIFIC AUDIENCES BASED ON DEMOGRAPHICS, INTERESTS, AND BEHAVIORS
- 7.8MONITORING AND ANALYZING AD PERFORMANCE METRICS SUCH AS REACH, ENGAGEMENT, AND CONVERSIONS
- 7.9CREATING AND MANAGING A FACEBOOK GROUP FOR YOUR BRAND OR NICHE
- 7.10LEVERAGING FACEBOOK GROUPS FOR CUSTOMER SUPPORT, FEEDBACK, AND RELATIONSHIP-BUILDING
- Module 0811
- 8.1LINKEDIN MARKETING
- 8.2BENEFITS OF LINKEDIN MARKETING FOR BUSINESSES
- 8.3OPTIMIZING YOUR LINKEDIN PROFILE
- 8.4TARGET AUDIENCE AND INDUSTRY PROFESSIONALS
- 8.5THE VALUE OF LINKEDIN GROUPS
- 8.6CREATING ENGAGING LINKEDIN CONTENT
- 8.7DIFFERENT CONTENT FORMATS ON LINKEDIN
- 8.8LINKEDIN HEADLINES AND DESCRIPTIONS
- 8.9LINKEDIN COMPANY PAGE CREATION & OPTIMIZATION
- 8.10LINKEDIN ADVERTISING OPTIONS
- 8.11SETTING UP TARGETED AD CAMPAIGNS ON LINKEDIN
- Module 099
- 9.1TWITTER MARKETING
- 9.2OVERVIEW OF THE TWITTER PLATFORM AND ITS FEATURES
- 9.3STRATEGY SETTING UP AND OPTIMIZING TWITTER PROFILE
- 9.4LINKING TO YOUR WEBSITE OR OTHER RELEVANT ONLINE PLATFORMS
- 9.5STRATEGIES & STEPS FOR BUILDING A TARGETED TWITTER FOLLOWING
- 9.6LEVERAGING HASHTAGS AND TWITTER LISTS TO EXPAND YOUR REACH
- 9.7STRATEGIES FOR CREATING ENGAGING TWEETS
- 9.8UNDERSTANDING TWITTER ADS AND CAMPAIGNS AND THEIR TYPES
- 9.9SETTING UP AND MANAGING TWITTER AD CAMPAIGNS
- ASSESSMENT3
